Case Study: Amazon Services Ecommerce boosts ACoS and cuts spend with JumpFly

Amazon Services Ecommerce lowers ACoS by 26% with JumpFly

An e-commerce client of JumpFly felt they were wasting money due to unorganized campaign structures within their Amazon account and tasked the vendor with decreasing their Advertising Cost of Sale (ACoS).

JumpFly implemented properly structured Sponsored Products and Sponsored Brands campaigns, utilizing both automated and manual targeting strategies. By analyzing search term reports and implementing negative keywords, JumpFly lowered the client's overall ACoS by more than 26% and reduced monthly spend by almost 54% within the first two months.