Case Study: a headwear and apparel brand achieves steady year-over-year revenue growth with JumpFly's Google Ads optimization

a headwear & apparel company drives $31,000 in additional monthly revenue with JumpFly

The client, an anonymous headwear and apparel company, sought to generate more sales despite already using Google Ads. They engaged the PPC vendor JumpFly to improve their campaign performance and drive additional revenue.

JumpFly built supplementary Google Shopping campaigns to spotlight under-exposed products like new releases and specific hat collections, opting for Shopping over Performance Max to retain control. They also developed an organized supplementary feed categorized by league and team to better analyze data and allocate ad spend. These efforts by JumpFly drove an average of ~$31,000 in additional net monthly revenue, contributing to a 17.7% year-over-year increase in sitewide revenue and a 13.5x account-wide ROAS.