Case Study: David Summerfield boosts e-commerce orders and marketing reach with JUMP

David Summerfield boosts average monthly orders by 60% with Jump

David Summerfield, a family-run jeweler established in 1914, needed to refresh its brand and strengthen its digital presence to match its high-street reputation. They partnered with JUMP to create a new e-commerce website and marketing strategy that could effectively showcase their extensive catalogue of over 10,000 products and accommodate various seasonal offers.

JUMP began by evolving the brand to ensure consistency, then designed and developed a feature-rich e-commerce website with a focus on user experience and navigation. They implemented bespoke features, including in-store collection and integration with the existing EPOS system. Following the website launch, JUMP managed a marketing campaign using PPC, social media, and email. As a result, David Summerfield saw its average monthly orders increase by 60%.

David Summerfield