Case Study: Nationwide achieves faster, end-to-end digital account onboarding with Jumio

Nationwide Builds a Better Onboarding Experience with Jumio

Nationwide Building Society, the world’s largest mutual building society with over 15 million members, set out to modernize account opening by removing the need for branch visits and paper ID checks. Facing rising customer demand for fully digital services—and later urgency from COVID‑19 to move bereavement and other processes online—Nationwide wanted a fast, secure way to verify identity and age across new digital channels.

After selecting Jumio in 2018, Nationwide integrated Jumio’s AI/ML identity-verification API into its workflows to authenticate IDs, perform selfie liveness checks and extract age data for youth accounts. The solution enabled fully online onboarding (with tablet options in branches), supported a rapid bereavement app rollout during the pandemic, and delivered streamlined KYC, faster account opening, higher conversion rates and an end-to-end digital experience for the majority of customers.

Nationwide

Carlo Mascia

Delivery Lead