Case Study: EVINS Saves Time Vetting Influencers and Scales Campaigns with Julius

EVINS drives several million impressions with Julius

EVINS, a public relations and marketing communications agency, had a long history with influencer marketing but found the process of vetting inbound influencer requests to be very time-consuming as the discipline grew. To address this challenge, EVINS turned to the vendor Julius and its influencer marketing platform to streamline finding and vetting influencers, manage client requests, and conduct outreach.

The solution implemented by Julius provided EVINS with detailed, human-vetted influencer data, including audience breakdowns and engagement analytics. This allowed the agency to run highly successful campaigns, such as one for the non-profit One Warm Coat, which generated several million impressions and increased website traffic. As a result of adopting Julius, nearly all of EVINS' clients now incorporate influencer marketing into their strategies.

EVINS