Case Study: ModCloth achieves consistent high-performance and rapid scalability with Joyent Cloud

ModCloth - Customer Case Study

ModCloth, a fast‑growing online retailer of vintage‑inspired women's fashion built around social commerce, needed a more predictable, high‑performance and highly agile infrastructure to protect conversions and support a rapid merchandising cadence (25–50 new items daily). Prior hosts hid hardware details, leaving ModCloth blind to root causes of SQL and I/O issues and unable to quickly change infrastructure to meet customer expectations.

ModCloth migrated its Ruby on Rails stack to Joyent Cloud on SmartOS, gaining immediate performance improvements and no I/O bottlenecks, plus higher resource utilization (up to 80%) and cost savings. Provisioning became sub‑minute, SSH key management simplified, and Joyent’s transparent engineering support sped troubleshooting—delivering better site consistency, faster agility, and an improved customer experience.

ModCloth

Blake Irvin

Manager, Systems Engineering