Case Study: Touchmark achieves smarter recruiting spend and higher-quality hiring outcomes with Joveo

Touchmark cuts recruitment media spend by 45% with Joveo

Touchmark, a senior living organization, faced a significant challenge in its recruitment process. Despite spending $1 million annually on job boards, the company had limited visibility into its return on investment and was receiving a high volume of low-quality applicants. Concurrently, recruiters were spending over half their time on manual, repetitive tasks. Touchmark partnered with Joveo to implement its AI-powered job advertising platform to achieve better targeting and modernize its candidate experience.

Joveo's solution automated job postings and used its AI to continuously optimize advertising spend by shifting budgets toward sources that produced high-quality applicants. This provided Touchmark with clear analytics and freed up recruiter time. As a result, Joveo helped Touchmark achieve a 45% reduction in recruitment media spend, an 82% increase in high-quality applicants, and saved 55% of recruiter time through automation.

Touchmark