Case Study: Hire Value cuts CPA by 50% with Joveo

Hire Value cuts CPA by 50% with Joveo

Hire Value, a recruitment marketing agency, faced the challenge of spending excessive time manually monitoring ad campaigns and tracking performance. They struggled to move beyond surface-level metrics like clicks to understand which sources were delivering quality applicants. Before partnering with Joveo, their team was stuck making reactive adjustments without clear visibility into the full candidate funnel.

By deploying Joveo's programmatic platform, Hire Value gained end-to-end funnel visibility and actionable insights. This allowed them to reallocate spend to the highest-performing sources, optimizing their campaigns. The solution led to a 50% reduction in cost per application, a 65% reduction in time spent monitoring performance, and doubled conversion rates for their clients. Joveo provided a partnership that enabled Hire Value to shift from tactical execution to strategic advisory.

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