Case Study: Advanced Training Systems boosts revenue and market reach with JoTo PR

Advanced Training Systems gains 150+ media placements in two years with JoTo PR

Advanced Training Systems (ATS), a designer and manufacturer of virtual reality simulators for driver training, faced the challenge of a severe trucking industry driver shortage and a lack of awareness about the benefits and modern capabilities of VR simulator technology. To address this, they partnered with JoTo PR.

JoTo PR implemented a targeted media campaign that secured over 150 placements in nearly two years, positioning ATS as an industry leader. This resulted in an estimated 5.8 million views from their target audience, significantly increased brand recognition, and attracted major clients and government attention. The vendor reported that this publicity more than doubled their revenue and greatly expanded their market penetration.

Advanced Training Systems