Case Study: Underground Printing enhances customer experience with Jotform

Underground Printing enhances the customer experience with Jotform

Underground Printing, a national custom printed apparel provider, needed a more robust form solution to handle complex order data collection and integrate with its backend systems. Their previous tool, Google Forms, lacked the necessary versatility and connectivity for their specialized workflows, creating potential bottlenecks for their large-volume clients, including Fortune 500 companies.

By implementing Jotform, the company gained a scalable front-end solution featuring conditional logic, hidden fields, and powerful integrations like Zapier. This allowed Underground Printing to embed efficient order forms on its website, ensure data accuracy, and streamline its entire workflow from order capture to fulfillment. The solution saved their development team significant time, freed up resources to build other systems, and provided the confidence to pursue niche, customization-heavy client programs, helping them scale the business.

The Underground Printing

Rishi Narayan

Cofounder