Case Study: Kaisercraft saves $40,000 and automates hiring with Jotform Workflows

How Jotform Workflows saved Kaisercraft $40,000 and automated hiring for over 100 stores

Kaisercraft, a family-owned Australian retail company with more than 100 stores, struggled to manage high-volume hiring with a small HR team. Interviews were scheduled manually through phone calls and Outlook, creating overcommunication, slow turnaround, and a lot of missed opportunities with candidates. The company also considered other options, but needed a more flexible and affordable solution than a full recruitment system.

Jotform Workflows helped Kaisercraft automate its hiring process with online job applications, QR code-driven mobile applications, manager approvals, and self-scheduling interview forms. The result was faster hiring, fewer drop-offs in interview booking, and a big reduction in email back-and-forth. Jotform also expanded beyond HR into marketing and operations, and saved Kaisercraft an estimated $40,000 AUD compared with a full recruitment system.

Kaisercraft

Ruby Moorhouse

Head of Retail and HR