Case Study: Jones Soda achieves streamlined customer engagement and digitized submissions with Jotform

How Jones Soda Connects With Customers Using JotForm

Jones Soda, the quirky Seattle soda maker famous for customer-submitted labels and bottle-cap messages, needed a simpler way to collect customer inquiries, contest entries, model release signatures, and cap-message submissions without manual paperwork or slow mail-ins. To avoid building a custom tool, Jones Soda turned to Jotform to power embedded contact forms and submission workflows across their site.

Jotform enabled Jones Soda to digitize its model release process (using Jotform PDF Editor to capture signed copies), host an embedded contact form that automatically routes inquiries, and run simple entry forms for bottle-cap messages and contests. The result: faster, more reliable submissions, elimination of mailed-in release delays, and a streamlined internal process for handling customer-generated content — all delivered through Jotform.

Jones Soda

Cassie Smith

Jones Soda