Case Study: Sonance improves customer communication with Jotform

An architectural audio company improves customer communication with Jotform and Salesforce

Sonance, an architectural audio company with four brands and thousands of products, needed a better way to manage customer communication, RMAs, dealer support, and design requests. After moving beyond fax-based processes, the team used Jotform to help streamline information gathering for support cases and partner inquiries, while keeping customer and product details organized across a complex product database.

Using Jotform with Salesforce, Zendesk, and Zapier, Sonance automated RMA intake and routed requests based on form data, while also updating records and keeping customers informed throughout the process. The result was stronger customer reporting, improved support mechanisms, and faster turnaround times, helping Sonance better assist customers with both remote guidance and field training.

Sonance

Brian McCullough

Technical Services Manager