Case Study: Compass Health improves access to care with Jordan Crown

Compass Health increases site visitors 154% with Jordan Crown

Compass Health, a behavioral healthcare leader in northwest Washington, faced challenges with its outdated website, including confusing navigation that created difficult user flows and a backend that made managing its many locations difficult. They partnered with the vendor Jordan Crown for a website revamp involving digital strategy, prototyping, and WordPress development to better align with their renewed brand and key audience KPIs.

Jordan Crown's solution simplified the information architecture with a new services menu and a navigation structure built around the client's core user groups. They also developed a custom post type in WordPress to centralize location management. The results were significant, including a 154% increase in site visitors and a 30-second increase in engagement time per user, which improved access to care and freed up considerable time for the internal admin team.

Compass Health