Case Study: Zulu & Zephyr drives faster production and smarter assortment planning with JOOR

How Zulu & Zephyr Leverages JOOR to Drive Growth

Zulu & Zephyr, an Australian swimwear and ready-to-wear brand founded in 2012, needed a better way to manage wholesale as its business grew globally. After outgrowing Excel-based order management and later outsourcing wholesale operations to an external agency, the team needed stronger reporting, production planning, and DTC assortment support. They turned to JOOR, the fashion wholesale management platform, to help centralize product and order data.

With JOOR, Zulu & Zephyr digitized wholesale ordering, integrated with its Cin7 ERP, and used advanced reporting to improve forecasting and assortment planning across wholesale and DTC channels. The results were significant: 80% of retailers placed orders on JOOR, production reporting time dropped from a week to a day, and the brand started production 7x faster. JOOR also helped drive a 38% increase in dress SKU depth, with dresses growing to 20% of buys, while supporting real-time sales visibility and expansion planning for new retail stores.

Zulu & Zephyr

Mel Colman

General Manager