Case Study: Ernst & Young (EY) achieves higher employee engagement and retention with Joomag’s interactive e‑magazine Pathways

Ernst & Young - Customer Case Study

Ernst & Young (EY), specifically its EMEIA Financial Services Office (FSO), faced a fragmented internal career experience: career information and programs were scattered across departments and hard for employees to find. To build an interactive, customizable, real‑time career hub with advanced user roles and analytics, EY turned to Joomag and used Joomag’s online publishing platform and Creator Editor to produce the e‑magazine Pathways.

Joomag implemented an embedded, fully customizable Pathways portal with rich media, role‑based user management and analytics, consolidating career content into four themed sections and enabling real‑time updates. The Joomag‑powered solution drove measurable gains — increased unique views and session duration, lower bounce rates, over 50% employee reach, improved retention, overwhelmingly positive feedback, and an IoIC “Best Ezine” award in 2015.

Ernst & Young