Jones and Palmer
14 Case Studies
A Jones and Palmer Case Study
The University of Cambridge, a world-leading academic institution, needed to enhance its annual report to better reflect its financial discipline and global standing. The university partnered with vendor Jones and Palmer to refine the report's structure, narrative, and design, aiming for greater clarity and authority while speaking to a diverse audience from regulators to the public.
Jones and Palmer refined the editorial structure to clearly connect strategy, risk, governance, and financial performance, making the relationships between academic priorities and financial outcomes easier to understand. The resulting publication conveys confidence and reinforces the university's position, prioritizing readability and accessibility to ensure complex information could be navigated easily, thereby strengthening stakeholder trust.