Case Study: TEDxSydney cuts registration volunteer hours and boosts attendee flow with Jomablue

TEDxSydney cuts registration volunteer hours to under 160 with Jomablue

TEDxSydney, one of Australia's largest TEDx organizations, faced a significant challenge when moving its flagship event to a larger venue. The nearly doubled attendance cap of 4,200 people threatened to overwhelm their existing registration process, which previously required over 210 volunteer hours and created long queues, jeopardizing the event's intimate and connected atmosphere. They turned to the vendor Jomablue for a solution.

By implementing Jomablue's event platform for check-in and badging, TEDxSydney created a seamless arrival experience. Volunteers scanned e-tickets to print personalized Smart Badges on the spot, slashing registration time to under 160 volunteer hours despite the larger crowd. The Jomablue solution also introduced "tribes," allowing attendees to connect with groups via badge tap, which provided the organizers with valuable engagement data and helped foster a stronger sense of community.

TEDxSydney