Case Study: BigCommerce achieves smarter RevOps decisions with Pavilion

How Pavilion helps Tracy Turner lead with confidence as a GTM and RevOps leader

Tracy Turner, SVP of Revenue Operations at BigCommerce, faced the common RevOps challenge of solving complex go-to-market (GTM) problems, such as retention and forecasting, without an existing playbook or a peer network for validation. She needed a way to pressure-test strategies and avoid reinventing the wheel for each new challenge she encountered at the SaaS company.

Pavilion provided the solution through its peer network and plug-and-play resources, including Slack communities, downloadable templates, and on-demand courses like CRO School. This gave Turner the confidence and insights to make faster, better decisions. The results included her professional growth into more complex leadership roles, the successful hiring of talent directly from the Pavilion community, and an expanded scope of impact for her entire team.

BigCommerce

Tracy Turner

SVP of Revenue Operations