Case Study: Farmers Insurance achieves higher-quality agent hires with Jobvite Engage

With Jobvite Engage, Farmers Insurance Makes an Investment in the Future

Farmers Insurance, a multibillion-dollar insurer with over 10,000 employees across 21 states, faced difficulty meeting aggressive hiring goals. District recruiters relied on an underpowered, auto-generated email system that made sourcing and targeting ideal or passive candidates hard and reinforced negative perceptions of insurance careers.

By implementing Jobvite Engage — including customizable outreach, keyword resume search, landing-page/web integration and social sharing — Farmers began sending personalized, timely communications and proactively engaging passive talent. The result: improved candidate responses and accessibility, District 22 leading its territory for pending applications, and one of its most successful years for quality agent hires.

Farmers Insurance

Michael de los Reyes

Agency Development Manager