Case Study: Ponsse Solves Challenging Recruitment with Jobilla

Unprecedented Recruitment Concept Solves Ponsse's Most Challenging Recruitments

Ponsse, the Finnish forest machine manufacturer, needed a better way to recruit for hard-to-fill roles in regional customer service centers and service operations outside its core area. Traditional channels and even recruitment agencies were producing only a handful of applicants, often with high costs and limited success. Ponsse turned to Jobilla’s recruitment platform to address these challenging hires.

With Jobilla, Ponsse launched targeted recruitment campaigns that dramatically increased applicant flow and quality. In the first campaign, they received dozens of applicants instead of just four to eight, and the company later used Jobilla for roles only when in-house recruitment was not enough. The solution improved hiring efficiency, supported manager-led recruiting, and provided measurable, cost-effective results that Ponsse could justify internally.

Ponsse

Arto Oksman

Human Resources Specialist