Case Study: Trust Home Comfort LTD. achieves 95% community market share and revenue growth with Jobber

The Business Impact of Building Trust in a Community

Trust Home Comfort, founded by Van Wu in Edmonton, AB, is a small HVAC business that identified an underserved Chinese community struggling to find trustworthy, language‑friendly contractors. The main challenge was overcoming language and trust barriers in a market dominated by one‑person operators and low awareness of a professional, community‑focused option.

To address this, Van built a professional, customer‑centric operation: researching community needs, hiring people skilled with customers, partnering with suppliers, and using WeChat and other online channels to generate leads (a sponsored WeChat flyer alone drives roughly 50% of revenue). The approach grew revenues from under $300K in 2015 to about $500K expected in 2017, with 95% of business coming from the Chinese residential market and strong online reviews and referrals.

Trust Home Comfort LTD.

Van wu

Owner