Case Study: Logan Tree Experts achieves streamlined operations and increased sales with Jobber

A Jobber Case Study

Preview of the Logan Tree Experts Case Study

How to Run a Tree Service Business: 5 Lessons from a Master Arborist

Logan Tree Experts, a 13-year, 8-person tree care business in Lakefield, ON run by Matt and Tracy Logan, faced a highly competitive, unregulated market where standing out — and keeping operations orderly — was a constant challenge. They needed to differentiate from numerous local competitors, deliver consistent professional service, and solve growing operational chaos and staff turnover that came with scaling.

They focused on expertise and customer service (Matt is a Board Certified Master Arborist; Tracy manages client intake) while adopting Jobber to streamline scheduling, quotes, follow-ups, and crew communication. The combined strategy boosted their online presence and leads, improved quote-to-sale conversion, earned a Customer Service Excellence award, reduced paperwork errors, empowered crews, and freed Matt and Tracy to focus on growth.


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Logan Tree Experts

Tracy Logan

Logan Tree Experts


Jobber

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