Case Study: Langley Federal Credit Union boosts member growth and ROAS with Jives Media Marketing Agency

Langley Federal Credit Union boosts ROAS 60% with Jives Media Marketing Agency

Langley Federal Credit Union, one of the 100 largest credit unions in the U.S., was facing significant marketing challenges. Their paid advertising channels were not generating funded accounts, conversion tracking was poor, and their application funnels were not optimized for mobile users. They partnered with Jives Media Marketing Agency to overcome these issues and reduce their high member acquisition costs.

Jives Media implemented a comprehensive solution including a full-funnel media strategy, an overhaul of their Google Ads and paid social management, and a rebuild of their landing pages with UX testing. The agency re-engineered application flows and launched new creative strategies. This approach yielded significant results for Langley Federal Credit Union, including a 60% increase in return on ad spend within the first four weeks and a 10% increase in membership growth.

Langley Federal Credit Union