Case Study: Immerse Yourself Entertainment boosts LA event awareness with Jive PR + Digital

Good Deed Entertainment secures 14 media coverage pieces with Jive PR + Digital

Jive PR + Digital was hired by Good Deed Entertainment to spearhead its public relations efforts. The challenge was to amplify the company's presence in Los Angeles within the event and music space, highlighting the creative, technological, and immersive aspects of its offerings.

Jive PR + Digital executed a PR strategy targeting journalists, which secured 14 pieces of coverage in top-tier outlets like LAist, NME, and MSN. The campaign achieved significant measurable impact, including an 11.4 million online UVPM from NME and an 890 million UVPM from MSN. Jive also secured attendance from seven key media outlets and influencers, leading to post-event reviews and valuable relationships.

Good Deed Entertainment