Case Study: Pernod Ricard achieves real-time, secure e-commerce personalization with Jitterbit

Pernod Ricard Ensures Faster Data Traffic with Jitterbit’s Wevo iPaaS

Pernod Ricard, the global wine and spirits company, needed a way to connect its local Brazil systems with global databases while keeping data updated in real time for secure, accurate e-commerce operations. The company also wanted to integrate its e-commerce modules with its database and Salesforce CRM to support a gamified B2C experience, and it turned to Jitterbit’s Wevo iPaaS for the challenge.

Jitterbit implemented Wevo iPaaS to connect Pernod Ricard’s VTEX e-commerce platforms, Salesforce CRM, and internal databases, enabling faster data flow and real-time interaction with customers. The solution improved data accuracy, security, and personalization, helping the company streamline operations and gain more actionable CRM insights to better target customers.

Pernod Ricard

Luis Rossoni

E-commerce Analyst for Brazil