Case Study: Barstool Sports launches a digital ad sales suite in weeks with Jitterbit Vinyl

Barstool Sports cuts billing turnaround 97% with Jitterbit

Barstool Sports, a major media brand, faced significant challenges in managing advertising inventory and sales across its diverse platforms after a period of explosive growth. Their off-the-shelf CRM system was insufficient, forcing them to rely on error-prone manual processes. To gain control and visibility, they partnered with vendor Jitterbit and utilized the Vinyl low-code/no-code platform to build a custom solution.

Jitterbit's solution enabled Barstool Sports to rapidly design and launch a custom application to replace its CRM, integrating social media and financial systems. This allowed for streamlined ad sales, inventory management, and billing. The results were substantial, including a 97% reduction in billing turnaround time and a 25% increase in process efficiency, demonstrating the platform's speed and impact.

Barstool Sports