Case Study: 24me achieves seamless in-app gifting with Jifiti's Gift Store

How 24me Productivity App Added Seamless Gifting

24me, a smart personal assistant app combining calendar, to-do list and notes, wanted to add value around common life events like birthdays and anniversaries by letting users send gifts without leaving the app. To meet this need, 24me partnered with Jifiti and its Gift Store to bring third‑party retailer gifting directly into event and task flows.

Jifiti implemented a simple integration that added a gift button on relevant 24me events and tasks, plus Jifiti’s dedicated gift checkout so users can send a gift using only a recipient email or phone number (recipients unwrap online and then accept or exchange by entering a shipping address). The Jifiti integration delivered seamless in‑app gifting and a streamlined checkout experience that removes address friction and lets recipients control fulfillment; specific usage metrics were not provided in the case study.

24me