Case Study: Perch & Parrow achieves a fast, award-winning mobile shopping experience with JH

Perch & Parrow launches a site 5x faster with JH

Perch & Parrow, a bespoke furniture company, was founded by a B2B group looking to sell directly to consumers. Their challenge was to translate their brand proposition into a cutting-edge e-commerce website that felt established and offered a seamless user experience. They partnered with the digital agency JH to build this new online presence.

JH built a mobile-first Magento 2 store for Perch & Parrow, inventing bespoke functionality to handle complex product customization without the need for hundreds of photos. The solution included a component-based design for editorial freedom. The JH implementation resulted in an award-winning site that was 5x faster than their previous store, with an 86% increase in site speed and a 1.65% conversion rate, powering the new brand's successful launch and early growth.

Perch & Parrow