Case Study: Banisi achieves faster WhatsApp account opening with Jelou

100% conversational account opening on WhatsApp

Banisi, a Panamanian bank, faced challenges with its traditional web-based account opening process, which suffered from low conversion rates, slow manual verifications, and difficulty meeting stringent regulatory requirements. To modernize its customer onboarding, Banisi partnered with vendor Jelou to implement a fully automated, conversational solution on WhatsApp.

Jelou's solution enabled a complete and compliant account opening process within the WhatsApp chat. This allowed users to submit data, provide ID and selfies for real-time biometric validation, and e-sign contracts without leaving the app. The results for Banisi were a 146% increase in their account-opening rate, over 1,700 new accounts, and an average onboarding time reduced from 25 minutes to under 7.

Banisi