Case Study: We Are Railfans builds a thriving 22,000-follower community with Jellymedia

A Jellymedia Case Study

We Are Railfans builds a 22,000-follower community in 12 months with Jellymedia

The customer, We Are Railfans, a new brand from Dovetail Games, faced the challenge of building an online community for train enthusiasts from scratch within a passionate niche. They engaged the vendor, Jellymedia, to provide full social media support including content generation, publishing, and moderation to establish this new community.

Jellymedia implemented a solution by launching and managing social channels on Twitter, Facebook, Instagram, and YouTube. Through daily content, targeted paid promotion, and online events, they grew the community from zero to a combined following of over 22,000 followers in just 12 months. This was achieved with over 1,300 posts and the use of dedicated software for scheduling and reporting.


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