Case Study: Konami drives standout Gamescom booth experiences with Jellymedia

Konami launches two Gamescom booth designs at 1:10 scale with Jellymedia

The video game company Konami engaged the design agency Jellymedia to create two large-scale, promotional booth designs for Gamescom 2017 to promote their titles Metal Gear Survive and PES 2018. The challenge involved a rigorous design and approval process, needing to incorporate specific client and partner branding, adhere to strict print specifications for an international event, and ensure the designs were eye-catching and effective at driving booth traffic.

Jellymedia's solution involved their design team meticulously interpreting the brief, creating initial sketches, and developing high-resolution digital artwork in Adobe Illustrator and Photoshop. They managed a complex stakeholder approval process efficiently, leading to timely final approvals with minimal back-and-forth. The resulting booth designs were successfully printed and installed at Gamescom, where they effectively drew public attention and engagement, with many visitors stopping to take pictures, successfully promoting the upcoming games for Konami.

Konami