Case Study: Konami immerses global press in game worlds with Jellymedia experiential marketing

Konami immerses 100 guests in experiential game showcase with Jellymedia

Jellymedia partnered with Konami to elevate the publisher's 2024 Games Showcase for global press and industry insiders. The challenge was to move beyond traditional presentations and instead fully immerse attendees into the worlds of three upcoming titles: *Metal Gear Solid ∆: Snake Eater*, *Silent Hill 2*, and *Deliver At All Costs*.

The solution saw Jellymedia design and execute three distinct immersive environments in London, transforming spaces into thematic settings matching each game. Their wrap-around service included full project management, travel planning, and guest logistics. This experiential event successfully transported attendees, creating impactful previews and reinforcing Jellymedia's long-standing relationship with Konami.

Konami