Case Study: KONAMI boosts EMEA social media engagement with Jellymedia

Konami drives 21,500,000 total impressions with Jellymedia

Konami required expert social media management to navigate the ever-changing landscape of trends and algorithms across its numerous European gaming brands and multiple languages. The challenge was to maintain audience engagement and ensure continued success for properties like Metal Gear and eFootball through dynamic content. Jellymedia was engaged to provide its social media management service.

Jellymedia's solution involved providing comprehensive social coverage, creating text, images, animations, and videos informed by the latest industry insights for Konami's channels. Their strategy, which prioritized audience engagement, was delivered in languages including French, German, Spanish, and Arabic. The results for Jellymedia were significant, achieving 539,000 engagements, 21.5 million total impressions, and growing Konami's follower base by 353,000. The partnership's success led to Jellymedia creating assets for major partner brands like FC Barcelona and Manchester United.

Konami