Case Study: KONAMI boosts influencer reach with Jellymedia’s custom kit logistics

Konami boosts influencer reach past 1 million views with Jellymedia

Jellymedia was enlisted by Konami to handle the global influencer marketing and logistics for major video game releases, specifically the Silent Hill 2 Remake and the Suikoden I & II HD Remaster. The challenge involved creating unique, themed promotional kits and efficiently managing their end-to-end distribution to a handpicked selection of global influencers across multiple continents within a crucial launch window.

Jellymedia provided a full-service solution, from ideation and design of bespoke influencer kits styled after iconic game elements to influencer selection, communication, and worldwide logistics. For Konami, they shipped these complex packages to creators on five different continents within a week, garnering over 1 million views and thousands of social media engagements to amplify the games' releases.

Konami