Case Study: Red Bull Esports drives World of Warcraft event coverage with Jellymedia

FACEIT drives World of Warcraft coverage in 8 days with Jellymedia

FACEIT, the esports and gaming division of Red Bull, approached Jellymedia with the challenge of growing its channel's audience. The goal was to take the large, passionate World of Warcraft fanbase and introduce it to the Red Bull Esports channel during its eight-day "Race to World’s First" raid event.

Jellymedia provided daily coverage and content creation for the event. Their team monitored Twitch streams to create original, reactive assets within a very small time frame, using behind-the-scenes photos and short videos to keep the audience captivated. This solution was highly successful, culminating in over 100,000 viewers watching the final boss defeat, an excellent result for the customer and another successful activation for Jellymedia.

FACEIT