Case Study: CCP Games boosts EVE Vanguard creator-led reach and feedback with Jellymedia

CCP Games drives 2 million Twitch minutes watched with Jellymedia

Jellymedia partnered once again with CCP Games, a returning customer, to build a creator-led marketing campaign for the upcoming FPS game EVE Vanguard. The challenge was to generate awareness and secure vital feedback for the game in development by targeting key genre specialists and their audiences.

The solution involved Jellymedia leveraging its established relationships to connect the game with top content creators in the space, resulting in over 2 million minutes watched live on Twitch and 400,000 VOD views. This provided CCP Games with extensive feedback and performance data. Jellymedia successfully placed the campaign in 4 of the top 5 Twitch category spots for its week, achieving massive exposure to a combined following of over 7.5 million.

CCP Games