Case Study: Priceline achieves 5x faster software capitalization with Jellyfish DevFinOps

Priceline speeds software capitalization 5x with Jellyfish

Priceline, a major online travel agency and subsidiary of Booking Holdings, faced a significant challenge in managing its software capitalization process. With over 700 engineers, the traditional method of manual self-reporting was unsustainable, time-consuming, and overwhelmed the organization. Priceline turned to Jellyfish and its DevFinOps product to automate and streamline this complex financial task.

By implementing Jellyfish DevFinOps, Priceline automated the link between GitHub and Jira to shift from qualitative self-reporting to a quantitative approach. This required an organization-wide focus on data hygiene and cross-functional communication with finance to build trust. The results were substantial: Priceline made its software capitalization process 5x more efficient and reduced the internal audit resource interview process by over 80%. Jellyfish provided the financial clarity needed for better project management and forecasting.

Priceline