Case Study: Cottage Delight achieves 10 million festive reach with Jellybean Creative Solutions

Cottage Delight sparks festive PR success with Jellybean Creative Solutions, earning 80+ pieces of coverage

The customer Cottage Delight faced the challenge of bringing its luxury Christmas collection to the forefront during a crucial sales period. Jellybean Creative Solutions was enlisted to create a standout PR campaign to increase awareness and spread Christmas cheer for the product range.

Jellybean Creative Solutions implemented a PR strategy that secured over 80 pieces of coverage in prominent print and digital media, reaching an audience of 10 million. The campaign successfully integrated key messages and visuals into all coverage, and over three-quarters of the digital articles included backlinks to drive traffic and sales. The vendor reported that the campaign surpassed the client's expectations, creating widespread awareness and setting the stage for a successful festive season.

Cottage Delight