Case Study: a prestigious group of independent preparatory schools achieves personalised parent engagement with JBi Digital’s GDPR-compliant facial recognition app

Prestigious Group of Independent Preparatory Schools boosts media downloads 65% with JBi Digital

A prestigious group of independent preparatory schools faced the challenge of manually sorting thousands of student photos, a process that was inefficient, error-prone, and unable to provide parents with personalized content. They needed a scalable, secure solution to automate identification and transform their parent communication app. JBi Digital engineered a bespoke communication platform with an integrated AI-powered facial recognition component to address this.

JBi Digital integrated Amazon Rekognition to create a GDPR-compliant facial recognition engine. This solution automated 100% of student identification, leading to a 65% increase in media downloads and over 3,000 app downloads shortly after launch. The system provided a secure, personalized feed for parents, eliminating manual tagging and giving the school group a significant competitive advantage.