Case Study: Santa Cruz Bicycles (SCB) doubles hires and cuts time-to-hire with JazzHR

Streamlining an archaic hiring process and reducing time to hire

Santa Cruz Bicycles, founded in 1993 and known for high‑performance mountain bikes, faced a fragmented, manual recruiting process that relied on HubSpot and Google Docs. When recruiting supervisor Lauren Dockendorf joined in 2017, posting jobs, tracking candidates and involving hiring managers was slow and inconsistent, creating bottlenecks that limited SCB’s ability to attract qualified talent.

SCB implemented JazzHR as a centralized ATS with seamless integration to its Namely HRIS—an affordable, intuitive solution that most hiring managers learned in about 15 minutes. The result: almost 100% manager adoption, 140 hires (70 in 2018 and 70 in the first half of 2019), two business days shaved from time‑to‑hire, improved onboarding, higher‑quality and more diverse applicants, and saved time and money that SCB could reinvest in growing the business.

Santa Cruz Bicycles (SCB)

Lauren Dockendorf

Recruiting Supervisor