Case Study: Max Fitness Rawdon achieves 30% lower cost per lead with Java Logix

MAX Fitness cuts cost per lead by 30% with Java Logix

The customer MAX Fitness, a gym in Rawdon, Quebec, struggled to generate a predictable flow of new members in a small, bilingual market beyond word-of-mouth referrals. They needed a cost-effective solution to attract local, high-intent leads. The vendor Java Logix provided a lead generation service using targeted Google and Meta ads.

Java Logix implemented localized paid search and social media campaigns, and integrated an automated follow-up system that included instant responses for form submissions and a missed-call text-back feature. This approach reduced the cost per lead by 30% and ensured no leads went cold, effectively building a reliable pipeline of qualified prospects for the gym.

MAX Fitness