Case Study: Wallapop acquires new listers and converts buyers into sellers with Jampp

Wallapop drives 36% YoY lister growth with Jampp

Wallapop, a leading app for buying and selling second-hand products, partnered with the vendor Jampp to address the challenge of attracting new listers and converting its existing buyers into sellers on its platform.

Jampp implemented a solution using its programmatic platform and advanced creatives, including custom Tutorial and Dynamic Product Ads. By employing multi-event optimization and a proprietary incrementality tool to measure lift, Jampp successfully helped Wallapop connect with high-quality users and boost new product listings, driving a 36% year-over-year growth in listers.

Wallapop