Case Study: CashNow achieves 225% more loan applications with Jampp

CashNow scales loan applications by 225% with Jampp

CashNow, a leading digital lending platform in the UAE, faced the challenge of scaling its user acquisition in a highly competitive market. Their goal was to focus on acquiring high-intent users who would not only install their app but also complete a loan application. To address this, they partnered with Jampp for a user acquisition strategy.

Jampp leveraged its Juno tech stack for predictive iOS modeling and developed tailored supply bundles to identify and target users with a proven affinity for fintech. This solution helped CashNow scale its loan applications by 225% while optimizing its cost per acquisition (CPA) by 66%.

CashNow