Case Study: BNP Paribas Securities Services achieves a customer‑centric, multilingual website in 9 months with Jahia DX

BNP Paribas Securities - Customer Case Study

BNP Paribas Securities Services, a leading multi‑asset service provider operating in more than 90 markets, needed a content‑rich, multilingual website that would act as the primary entry point for prospects and generate qualified B2B leads while respecting strict localization and brand requirements. To meet those challenges they selected Jahia and its Digital Experience Manager (Jahia DX / Digital Experience Manager 7.1) as the platform to support their customer‑centric web strategy.

Jahia redesigned and deployed the new website in just nine months using reusable templates, customizable URLs and built‑in translation features, with integration support from Smile. The solution launched in 2017 and now manages 500+ pages, attracts about 19,000 visitors (23,000 sessions) per month, enables autonomous, SEO‑optimized publishing by internal teams, and positions the digital organization to pursue account‑based personalization via Jahia’s Marketing Factory — delivering faster time‑to‑market and measurable engagement gains.

BNP Paribas Securities

Julie Pourfilet

Head of Digital Development