Case Study: One Young World achieves 410 pieces of media coverage with Jago Communications

One Young World secures 410 media pieces with Jago

One Young World, a global forum for young leaders, partnered with Jago Communications to develop a strategic PR and communications plan. The challenge was to drive awareness for its 2023 summit in Belfast, showcase the city as a world-class destination, and engage diverse audiences locally and internationally.

Jago implemented a yearlong plan that included high-level media relations and managing events and interviews with high-profile counsellors. The results were significant, with Jago securing 410 pieces of dedicated media coverage across local, national, and international print, broadcast, and online outlets, smashing all PR key performance indicators.

One Young World