Case Study: Marketo achieves faster, more effective sales operations with Jade Global's Salesforce Sales Cloud and CPQ implementation

Marketo slashes Salesforce customization burden as 98% of org exceeds governance limits with Jade Global

Marketo, Inc., a leader in digital marketing software, faced significant challenges with its heavily customized Salesforce system, which caused slow load times and hindered its sales process. To scale sales effectiveness for future growth, they partnered with Jade Global for enhancements to Salesforce Sales Cloud and a CPQ implementation.

Jade Global addressed these issues by enhancing the Sales Cloud implementation and integrating it with a third-party order provisioning system. The solution included complex automation for forecasting and customizations over standard packages. This work by Jade Global resulted in increased user acceptance and sales effectiveness, providing Marketo with a system capable of sustaining its future growth.

Marketo, Inc