Case Study: Phillip & Patricia Frost Museum of Science launches ReeFLorida with Jacober Creative

Phillip & Patricia Frost Museum of Science launches ReeFLorida with Jacober Creative

The Phillip & Patricia Frost Museum of Science selected Jacober Creative to brand its new National Florida Coral Reef Center. The challenge was to create a compelling name, a full visual identity including a logo, and to develop mission and vision statements along with marketing and social media strategies to launch the federally designated center.

Jacober Creative developed the name ReeFLorida and the tagline "the National Coral Reef Conservancy at Frost Science." Their solution included a custom logo, a full suite of branded collateral, and targeted campaign strategies built around themes of conservation and education. The vendor provided a complete brand package, from a style guide to initial social media assets, successfully equipping the museum with a cohesive and impactful identity for its new center.

Phillip & Patricia Frost Museum of Science