Case Study: Minnesota Hospital attracts a Family Medicine physician with Jackson Physician Search

Minnesota Hospital wins Family Medicine physician with Jackson Physician Search using a 25-bed rural search

The customer, Minnesota Hospital, a 25-bed rural facility, faced the challenge of recruiting a Family Medicine physician to their community. They partnered with the vendor, Jackson Physician Search, and its Senior Search Consultant to leverage a proactive recruitment strategy and a robust, long-term staffing forecast.

Jackson Physician Search implemented a wide-net digital recruitment campaign targeting soon-to-be-graduating residents and passive candidates. The solution included a highly customized interview experience that catered to the candidate's professional interests and family needs, a decisive factor in winning over the physician. This approach, combined with the vendor's exclusive use of Doximity to reach candidates, successfully resulted in the physician accepting the job offer.

Minnesota Hospital