Case Study: Stancato’s Italian Restaurant achieves cohesive brand consistency with JAC Creative

Stancato’s Italian Restaurant unifies 20 retail products with JAC Creative

Stancato's Italian Restaurant, a third-generation Cleveland-area establishment, partnered with JAC Creative to address a lack of brand cohesion. As the restaurant expanded into catering, carry-out, and a retail product line, its various brand applications from packaging to digital presence felt disconnected. The challenge for JAC Creative was to develop a unifying brand strategy without a complete overhaul of the existing identity.

JAC Creative's solution was to build a comprehensive brand system, first rolling it out on the retail product line with a distinctive color palette and gold foil. Visual elements from this design were then applied to restaurant, carry-out, and catering materials, followed by a website redesign that organized the user experience. The result is a flexible visual identity that creates a cohesive feel across all customer touchpoints. This new system successfully connects all aspects of the business and provides a strategic framework to support Stancato's future growth.

Stancato’s Italian Restaurant